Research and Publications of MBA Department - Methodist College of Engineering a& Technology | Top Engineering College in Hyderabad| Best Engineering College in Telangana

Management in Business Administration Department

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Research and Publications

Academic Year: 2021-22

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Scopus/UGC

1K.V.PAVAN KUMARFactors contributing cognitive dissonance behaviour among customers of luxury carsInternational Journal of creative research thoughts2320-2882https://ijcrt.org/papers/IJCRT2110127.pdf
2K.V.PAVAN KUMARAn Exploratory study to analyse the gender perception in selection of Luxury cars- A Study with special reference to twin cities of Hyderabad & SecunderabadJournal of Interdisciplinary Cycle Research0022-1945https://drive.google.com/file/d/14hxNeDlB_xw8CSaj6vuDfk2bczRPFCqx/view
3K.V.PAVAN KUMARInfluence of Demographic variables on consumer buying behaviour of luxury cars in HyderabadGIS Science journal1869-9391https://drive.google.com/file/d/16BU5ydOaquSBgXrX4YeRA2Hb3vCgO810/view

Academic Year: 2018-2019

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1Mr. K.V.Pavan kumarRecent Innovations in Banking Sector in IndiaInnovations and challenges in BankingISBN 9789353674137
2Mrs.Rani RajanThe Balanced Scorecard-An Enduring Management Key for Successimanager?s Journal on Management(JMGT)ISSN:2230-715x(Online), 0973-5054(Print)

Academic Year: 2017-2018

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Scopus/UGC

1Mrs. G.MadhaviDigitalization of Financial ServicesRole of Technology in Banking and Financial ServicesISBN 9789385640995
2Ms. SumaiyaShoukathImpact of Customer Relationship Management on Brand LoyalityRole of Technology in Banking and Financial ServicesISBN 97893856409950
3Mrs. G.MadhaviImpact of Demonetization - Short run Vs Long run effectsManagement of Demonetization : Challenges and opportunities aheadISBN9789385101540
4Mr. K.V.Pavan kumarDemonetization - Challenges and opportunities for transforming India into cashless EconomyManagement of Demonetization : Challenges and opportunities aheadISBN9789385101540
5Mrs. G.MadhaviDigitalization of Financial ServicesRole of Technology in Banking and Financial ServicesISBN 9789385640995
6Ms. Sumaiya ShoukathImpact of Customer Relationship Management on Brand LoyaltyRole of Technology in Banking and Financial ServicesISBN 9789385640995
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